Market Share of Men’s Jewelry

A men’s suit so many happy news is that the future they will get a new profit growth point. Men are as fashion jewelry industry in an emerging category of gradually more market space. But the bad news is that in this market, they have to face more challenges from designer brands. According to market research firm NPD Group’s data, as of May 2014 of the previous year, sales of men’s accessories grew 9% to $ 13.6 billion, less than two years, the category grew 13%. Jewelry as an important product of which appear in this category in. Several luxury goods industry giants quickly noticed this opportunity. 2014, Bottega Veneta launched a whole series of male jewelry, retro silver oxide as the main material, including bracelets, necklaces and rings and other single product, the other big names are also within a few years the introduction of a single product to try to enter the market.

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